Digital Marketing Courses

Designed in Mauritius for Mauritians

Digital Marketing Course: Introduction

The Digital Marketing Course Introduction is an amazing course for companies wanting their executive and marketing staff to gain an understanding of what online marketing is and all the main channels that are frequently used to promote products and services online in a day or less.

In this course, we will look at:

  • What is SEO and how it can help your company.
  • What is Google Adwords and what it can do for your business.
  • Facebook marketing and when/how to best use this channel for your company.
  • LinkedIn marketing and whether it could be an appropriate channel for your company.
  • Marketing funnel and how to build one for your business.

At the end of the course, a Q&A session will be run and you will receive exclusive access to a private Facebook group where I will be available to answer your specific online marketing issues. Once the course is completed, you and your staff should understand the basics of online marketing, and how to approach each channel. 

What are the requirements?

There are no requirements to take this digital marketing & social media course. No prior experience or training is required.

How long does the course run for?

Usually, the course runs for 1h30 mins but it may run up to 4 hours depending on the questions.

How many people can attend the course simultaneously? 

We recommend having small groups of 10 or 15 people but we’ve run this course for rooms of 200 guests in the past. This course can also be done on a one-on-one basis if needed.

WHY IS THIS COURSE IMPORTANT?

Digital marketing is one of the most effective way for your business to acquire new customers and generate leads and sales. 

Having an employee who is aware of all the channels, enables him to make educated decisions on how and where to spend the online marketing budget. This creates an obligation for organizations to acknowledge and adapt to this digital growth if they want to achieve lasting customer success and be as profitable as possible.

A short term investment in digital skills training will result in long term rewards by empowering an organization and its employees, maintaining their competitive advantage and by ensuring they don’t get left behind.

The key points to remember are:

  • Digital marketing costs a fraction of what conventional marketing techniques cost.
  • Everything is reportable. You know how much a sale is costing you to the nearest cent.
  • You can target various demographics with messages that resonate to them.

ABOUT THE INSTRUCTOR

Olivier Mamet

Olivier Mamet is the director and owner of Sandbox & Out of the box. The first one providing Search Engine Optimisation, Search Engine Marketing, Social Media Marketing and the other providing video marketing and video production services. A general enthusiast of the Internet of Things.

Arriving in Mauritius after 15 years in Australia, Olivier comes with a wealth of experience in the digital spectrum, having worked on various national and local campaigns for some of the most exciting Australian brands.

Olivier provides online marketing services for various clients in the B to B space and B to C space. 

Digital Marketing Course Pricing Structure

Price Per Employee

Suitable For Small Business
RsRs7,500

Group Pricing

Maximim of 20
RsRs75,000
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